Packaging Design
Packaging design that brings three very different product ranges—from sprays to heavy automotive components—together under APD’s strong, consistent brand language.
01Project overview
Make labels, individual boxes and an extensive product range feel unmistakably part of the same brand, while keeping the technical information for each product clear.
Turn APD’s burgundy, black and white palette into a flexible packaging system that adapts by product type while preserving a consistent information hierarchy.
The system was applied consistently across spray labels, the brake disc box and a cylinder head range that scales across different pack sizes.
02Project story
Spray, brake disc and cylinder head packaging retain one shared brand language while being presented around the specific needs of each product.
Spray Packaging
Silicone Spray and Brake Cleaner became one coherent product family, using a shared information architecture and colour to create immediate distinction.
Brake Disc Box
The brake disc is presented in a confident pack that balances product imagery, technical information and brand visibility across its different faces.
Cylinder Head Range
Changing product codes and box dimensions were brought together in one packaging family designed for easy recognition in storage and on the shelf.
Next project
