Atılgan social post reminding audiences of its pre-owned vehicle service
Pre-owned reminder
Atılgan model communication for the new Renault Duster
New-model launch
Atılgan interactive guess-the-car social post
Engagement series
Atılgan Şirketler Topluluğu

Social Media Content Strategy

Atılgan

One Brand. Consistent Confidence Across Every Mile.

A content strategy that brings Atılgan’s world—from new vehicles to pre-owned—under one social media position built around discovery, value and trust.

Client
Atılgan
Industry
Automotive and Mobility
Scope
Social Media Content Strategy
Year
2026

What did we solve?

Challenge

Create a fast, readable content system that keeps the Atılgan signature intact while presenting different brands and service lines through one account.

Approach

Move beyond straightforward product display by enriching model communication with curiosity, timely reminders and commercial confidence.

Outcome

Selected from the past year, the series brings engagement-led formats, new-model scenes and pre-owned services together through shared colour, typography and a consistent corner signature.

  • 01Content Strategy
  • 02Automotive Communication
  • 03Social Media Design
  • 04Campaign Series

From discovery to trust, one content strategy.

A selection of ten posts brings vehicle models, electric mobility and pre-owned services together in three distinct content series.

A

The Model Range

Give every model its own stage.

Ford Puma, pre-owned services and Renault’s electric technology address different needs while remaining unmistakably Atılgan.

Atılgan post showing Ford Puma models in urban settings
Ford Puma
Atılgan post about trade and recycling through pre-owned vehicles
Atılgan Pre-Owned
Atılgan post about the quiet Renault E-Tech driving experience
Renault E-Tech
B

Commercial Mobility

Meet the different demands of the working day.

Ford Transit and Renault Captur bring commercial utility and everyday driving together within one consistent brand rhythm.

Ford Transit
Atılgan social post featuring the Renault Captur
Renault Captur
C

Freedom to Choose

From new to pre-owned, a choice for every need.

A pre-owned commercial vehicle and the electric E-Transit Custom complete Atılgan’s mobility world across different budgets and use cases.

Pre-owned commercial vehicle
Atılgan social post featuring the Ford E-Transit Custom
Ford E-Transit Custom

Reels that strengthen the brand image.

Motion content created to spotlight products across the Atılgan Group portfolio.

01

The right tyres for a changing season.

An easy-to-follow, memorable Reel that turns everyday automotive knowledge into a concise content rhythm.

02

The real space inside the vehicle.

A product-led vertical video that demonstrates boot capacity through a direct use case.

Next project

Forka

Social Media